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Education

Bachelor of Science                                                                            MAY 2021 

  • Rutgers Business School, New Brunswick NJ

  • Major: Marketing        

  • Minor: Digital Communication, Information and Media

Work Experience

APNEE COMMUNITY, Iselin, NJ                                                                                                               OCT 2020

  • Generated monthly performance metrics and analytical reports, reviewing and communicating marketing campaign effectiveness to clients.

  •  Optimized clients events and postings based on trends, popularity, and forecasts.

  • Facilitated with cross-functional teams to pull through digital brand campaigns, tactics and programs in driving operational effectiveness, business impact and meet objectives

NEWTYPE INC., Austin, TX                                                                                                      JAN 2021- MAY 2021

  • Audited and currently launching a new brand portfolio, including a long- term marketing plan, and content savvy social media

  • Expand client base into newer audiences, through re-designed website, and improved methods of translation services.

  • Assisted with the development of forward-thinking and effective operational policies to address changing needs during COVID-19

FUSION TRANSPORT, Piscataway, NJ                                                                                       SEPT 2020- DEC 2020

  • Spearheaded marketing campaign for company using Excel, Hubspot, Qualtrics, and Instagram that resulted in a 15% increase in client engagement

  • Created engaging content (videos, stories, posts) for Instagram targeting towards LTL transportation that aimed to reach a newer client base of small businesses.

TUNEPAGE, Austin, TX (Remote)                                                                                                      SUMMER 2020

Digital Sales/Marketing Intern

  • Contact new clients daily through email, discussing their current website and how to increase traffic and their client engagement

  • Assist clients with the design process of their website, creating differentiating content -blogspace, newsfeed, testimonials.

  • Worked with internal matrix teams and outside agencies/vendors to define project scope, timelines, and deliverables

HOMEGENIUS EXTERIORS, Old Bridge, NJ                                                                                          SUMMER 2020

Sales Associate

  • Booked rapid appointments, helping branch break the company-wide record of 100 appointments/week

  • Marketed the service door-to-door, upselling additional services that generated over $2,000 per appointment

CHARLOTTE RUSSE, East Brunswick, NJ                                                                                  SEPT 2018- MAY 2019

Sales Associate

  • Assist customers in the trial room and at checkout

  • Assist manager in opening and closing procedures for the store

  •  Upsold additional clothing, shoes, and accessories to increase the average purchase by $50

DAVID’S BRIDAL, East Brunswick, NJ                                                                                       AUG 2018-SEPT 2018

Alterations Assistant/ Customer Service Representative (CSR)

  • Make and manage bridal and dress alteration appointments

  • Conduct basic fitting appointments, take measurements, style brides with accessories for their final fitting

Personal Projects

  • Website to increase fan base and interaction of a prominent Bollywood production company – Dharma Productions Pvt. Ltd.

  • Currently developing a personal blog for fitness, beauty and mental health to grow personal brand and share experiences with my social media following

Leadership Experience

VICE PRESIDENT – DELTA PHI OMEGA SORORITY, INC.                                                                 2019-PRESENT

  • Found multiple opportunities to raise thousands of dollars for logistics and everyday functions of the group

  • Created community service events for sisters to volunteer at and raise awareness for literacy

  • Organize several large-scale events on campus to raise awareness and market our sisterhood for new interests

CHOREOGRAPHER                                                                                                                          2017-PRESENT

  • Dancer and choreographer for all – female dance team RUTGERS JHOOM and RUTGERS SAPA

  • Manage and teach large groups of dancers, training them to be compete for intercollegiate competitions around the nation

Skills

  • Basic knowledge of Microsoft Suite, Javascript, HTML and Photoshop

  • Fluent in Hindi and English (reading, writing and speaking)

  • Experience in social media platforms - Instagram, Snapchat, and Twitter

  • Vast experience in blogging about various subjects

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